NORDIC TOURISM COLLECTIVE
The Nordic Tourism Collective was founded in 2019 by Paul Wagner and Andy Fairburn. With credentials well established at a national, regional and local level throughout Northern Europe as well as in key originating markets worldwide, we have a strong track record in Nordic travel and tourism with skills in marketing, sales, product and procurement, that are largely complementary and interchangeable. We are committed to the sustainable development of tourism in the Nordic and Baltics regions
The Nordic Tourism Collective is a not-for-profit organisation with an Advisory Council of representative, elected members from the Nordic tourism industry with its own Articles of Association. The Nordic Tourism Collective has offices in London and Tallinn.
COLLECTIVE EXECUTIVE COMMITTEE
Siri Tallaksen, Senior Consultant, Innovation Norway
Flemming Bruhn, Director, Visit Denmark
Jenny Taipale, Director, Helsinki Partners
Oddny Arnarsdottir, Manager, Business Iceland
Agnia Nast, B2b Manager, Visit Estonia
Niko Ek, Regional General Manager, SAS
Richard Stone, Leisure Sales, DFDS
Mia Carlberg, Head of Leisure Distribution, Nordic Choice Hotels
Maju Niskanen, General Manager Europe, Kuoni Tumlare
Susana Miralles, Supplier Relationship Manager, Tracoin
Tim Fairhurst, Secretary General, ETOA
Tina Olsson, Chief Strategy Officer, Visit Sweden
Tarja Koivisto, Account Manager, Visit Finland
Roberta Perez, CEO, Nordic Ways
Caroline Achton Friis-Ellis, Business Development Manager UK/US, Greenland Travel
COLLECTIVE BOARD MEMBERS

Paul Wagner
Founding Director





Andy Fairburn
Founding Director
Vibeke Raddum
NED
COO Fjord Tours
Patrick Richards
NED
Director TerreVerde Solutions
Helena Egan
NED Partnerships
Bill Varon
NED
Financial Director
MEMBERSHIP FEES 2023
a) NORDIC TOURISM COLLECTIVE AND ETOA
NTO’s/ Airline/ Transportation Company
Large Regional Tourist Office/Attraction/ DMC
Hotel Chain/ Large Tour Operator/ OTA
Technology/ Media
€1995
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Small Transportation Company/ Local Tourist Office/ Attraction/ DMC
Individual Hotels/ Restaurants
Small Tour Operator/ OTA
Technology (start-up)
€1200
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Sister Companies
€300
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Joining & Administration fee €250
All fees are for 12 months from Jan 01st to Dec 31st
DOWNLOAD APPLICATION FORM COLLECTIVE & ETOA (PDF)
DOWNLOAD APPLICATION FORM COLLECTIVE & ETOA (Word)
b) NORDIC TOURISM COLLECTIVE ONLY
Transportation Companies/ Tourist offices
Hotels/ Attractions/ DMC/ Tour Operators/ OTA
Technology/Media
€995
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Micro/Small Transportation Companies/ Tourist offices
Hotels/ Attractions/ DMC/ Tour Operators/ OTA
Technology (start-up)
€595
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Sister Companies
€300
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Joining & Administration fee €250
All fees are for 12 months from Jan 01st to Dec 31st
DOWNLOAD APPLICATION FORM COLLECTIVE ONLY (PDF)
